Descriptions:
James Dickerson, known online as “the boring marketer,” joins Greg Isenberg for a live masterclass on vibe marketing — using Claude Code and AI agents to build an entire marketing system in a single sitting. The session is aimed at founders who have already shipped a vibe-coded product and now need a practical path to customers, showing how the same Claude Code environment used for development can power marketing creation without switching tools.
Dickerson walks through a workflow that combines Claude Code skills (reusable prompt modules) with MCP integrations, including the Perplexity MCP for live competitive research. He demonstrates building multiple targeted landing pages from a single positioning framework, and shows how Remotion — a library for programmatic video creation — can generate polished video ads directly from the terminal. He also explains his lead magnet creation process: recording a two-hour working session narrated with Whisper Flow, having Claude Code generate a full transcript, and turning that into a structured, non-AI-sounding guide.
A key theme is scale: where traditional marketing might produce two or three landing pages, this approach can generate dozens of audience-specific variants cheaply and quickly. Dickerson also demonstrates using the Perplexity MCP to inform competitive positioning in real time. For founders sitting on a product but struggling with distribution, this episode provides an immediately actionable, tool-specific playbook grounded in a live build session rather than hypothetical advice.
📺 Source: Greg Isenberg · Published February 09, 2026
🏷️ Format: Hands On Build
