Descriptions:
Zubair Trabzada demonstrates GEO Auditor, an open-source tool he built with Claude Code that automates website audits for Generative Engine Optimization — a discipline focused on making content visible and citable in AI-powered search results from ChatGPT, Perplexity, Google AI Overviews, and Gemini. The tool reached 2,600 GitHub stars within weeks of release and is designed to replace the $5,000–$12,000/month reports that SEO agencies are currently charging for manually.
The video walks through a live audit on Typeform’s website, showing all three phases in real time: discovery and business-type detection, five parallel Claude sub-agent analyses covering AI citability, brand authority, technical structure, content quality, and schema markup, and final PDF report generation. Each AI platform is scored individually because visibility on one doesn’t guarantee visibility on others. A pre-run audit of Descript returned a score of 58/100, with bar charts and prioritized action items that Trabzada frames as a client-ready deliverable requiring no additional formatting.
The underlying architecture uses Claude Code’s slash-command skill system and a multi-agent orchestration pattern analogous to a general contractor assigning parallel workstreams. Trabzada positions the tool as an entry point into the GEO consulting market — projected to reach $7 billion — and outlines how to use free audits as a prospecting tool to convert business owners into paying clients.
📺 Source: Zubair Trabzada | AI Workshop · Published March 18, 2026
🏷️ Format: Hands On Build
