Summary
Sabrina Ramonov and guest Zach show how to build a Hermes agent that automates social media marketing, which they say can save around 15 hours a week. Hermes is an open-source agent that acts as the orchestration layer, while Blotato provides the social media layer for repurposing and publishing content.
The walkthrough starts by connecting Instagram, X, LinkedIn, and YouTube accounts in Blotato with one-click logins, then giving Hermes a Blotato API key through Hermes Desktop. From there, Zach pastes the link to an existing YouTube video comparing Hermes Agent and OpenClaw and asks the agent to draft an Instagram post and an X post. Hermes transcribes the video, writes platform-appropriate copy, and generates an accompanying image.
After reviewing the drafts, Zach tells the agent by voice to publish to both platforms, and the posts go live with confirmation of each step. The demo shows how natural-language instructions can replace manual posting, helping creators stay consistent across platforms.
📺 Source: Sabrina Ramonov 🍄 · Published October 24, 2026
🏷️ Format: Tutorial Demo
