Descriptions:
SoFi CEO Anthony Noto sat down with Bloomberg following the fintech’s Q2 2026 earnings report — record revenue of $1.2 billion and a raised full-year outlook — to discuss how artificial intelligence is reshaping operations across the company. Despite shares falling roughly 8% on unchanged earnings guidance, Noto emphasized that the decision to hold the bottom line steady reflects ongoing investment in growth rather than any weakness in fundamentals.
On AI specifically, Noto offered some of the most concrete productivity data points to emerge from a major US financial institution. The company’s engineering squads, which historically comprised seven people, now operate at four people while producing equivalent output — a direct result of AI-assisted code production and testing. Beyond engineering, SoFi has deployed AI to automate fraud investigations and dispute resolutions, and is integrating it into customer service workflows. Noto noted the company is being more cautious about using AI on the underwriting side, where the stakes are higher.
The discussion also covers SoFi’s broader business environment: strong consumer spending across its $30 billion annual debit volume, record loan origination across personal, student, and home equity products, and a newly launched small-to-medium business lending segment. Noto’s willingness to cite specific headcount ratios and operational use cases makes this interview a useful data point for tracking how AI is translating into measurable workforce and cost changes inside a mid-sized financial services firm.
📺 Source: Bloomberg Tech · Published July 29, 2026
🏷️ Format: Interview
