Summary
The founder of yourby.ai recounts the full story of growing an AI-native social media marketing platform from zero to $100K ARR — verified with Stripe screenshots showing $8,400 in monthly recurring revenue — in approximately six months after launch.
Yourby.ai is built around three core tools: an AI script writer that remixes existing viral TikTok and Instagram videos to match a user’s brand while preserving the original format’s engagement mechanics; a competitor spy tool that alerts users when rival accounts go viral; and an AI content studio that generates UGC-style content. The founders, who collectively have over a million social media followers, initially cold-pitched the product to fellow founders — the first paying customer was the founder of Magic Patterns, who agreed to $300 per month without negotiating. That pattern of easy early sales convinced the team they had real product-market fit.
Virtually all growth came from organic video content on Instagram, TikTok, and YouTube, with the founders’ personal audiences functioning as the primary acquisition channel. Key lessons include the compounding advantage of genuine domain expertise before productizing, the importance of being “human experts in the loop” rather than pure software vendors, and the flywheel of using their own AI content tool to market itself. The video is a candid look at what early-stage AI SaaS traction actually looks like in practice.
📺 Source: Your Average Tech Bro · Published July 08, 2026
🏷️ Format: Workflow Case Study
